Search Engine Optimization (SEO)

Overview

Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or un-paid (“organic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines. As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience.
Optimizing a website may involve editing its content, HTML and associated coding to both increase its relevance to specific keywords and to remove barriers to the indexing activities of search engines. Promoting a site to increase the number of backlinks, or inbound links is another SEO tactic.

DAY AND TIME

Duration: 3 months + 1 month internship
A day: 2 hours
A week: 3 days
(Practical & Theory 2 days+Solve Class 1day)

Course Fee

BDT 7900/-

Search Engine Optimization (SEO) Course Outline

Class: 01

Course Overview & Introduction to Everyone

Class: 02

What is SEO?
Why is SEO important?
What does Google measure?
How do people find your website?
How do search engines find your website?

Class: 03

Basic Discussion On Main Parts Of SEO
SEO Tools

Class: 04

Keyword Picking

Class: 05

Keyword Research with
Competition Analysis

Class: 06

Account Creation on Market Places (Fiverr)
Profile Building With Discussion
Tips & Secrets of Fiverr to Get Jobs

Class: 07

Class Test

Class: 08

Blog/Wordpress site Creation And Completion

Class: 09

Title Tag
Meta Description
Meta Keyword

Class: 10

Account Creation on Market Places (Freelancer)
Profile Building With Discussion
Tips & Secrets of Freelancer to Get Jobs

Class: 11

Heading Tag
Internal Links
Outbound link
URL/Permalink Structure
Anchor Text

Class: 12

Image Alt Tag
Image Optimization
Video Embedment

Class: 13

Fiverr Gig creation
Client Management & Marketing Techniques

Class: 14

Content Optimization (SEO copy writing)
Alexa Optimization
Page Element Limit
Writing for Human

Class: 15

Account Creation on Market Places (SEOClerks)
Profile Building With Discussion
Tips & Secrets of SEOClerks to Get Jobs

Class: 16

Account Creation on Market Places (PeoplePerHour)
Profile Building With Discussion
Tips & Secrets of PeoplePerHour to Get Jobs

Class: 17

Article Writing Technique
Article Writing For Blog
And Website

Class: 18

Article Writing
For Define Product

Class: 19

On Demand (Review: 1-18) Class

Class: 20

Link Building Strategy

Class: 21

Guest Posting
Blog Comment
Directory submission

Class: 22

Link Development
Link Pyramids
Link wheel
PBNs
Site Link Sales
Web 2.0
Wiki Links

Class: 23

Article Submission
Directory Submission
RSS Feed Submission
Search Engine Submission

Class: 24

Forum Profile and Posting
Pink Website Management
Business Listing or Citation
Social Bookmarking Submission
Web 2.0 Account Creation and Link

Class: 25

Google Search Consol (Webmaster)
Bing, Yahoo webmaster Tool

Class: 26

Google Analytics

Class: 27

SEO Audit

Class: 28

Google Penalty Recovery

Class: 29

On Demand (Review: 20-28) Class

Class: 30

On Demand (Review: Market Place) Class

Class: 31

Live Project

Class: 32